civilrightsdata.com - Predictive Analytics Book - The Power to Predict Who Will Click, Buy, Lie, or Die

Description: This rich, entertaining, bestselling, and award-winning introduction by former Columbia University professor and Predictive Analytics World founder Eric Siegel, which reveals the power and perils of predictive analytics, showing how predicting human behavior combats financial risk, fortifies healthcare, conquers spam, toughens crime-fighting and boosts sales.

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Predictive Analytics in the Press - Articles About the Book:

Predictions: Seeing the Future Walter Isaacson, Trailblazers with Walter Isaacson , March 22, 2023

Predictive Analytics Warns of Criminal Activity from the Streets to the Boardroom Ed McKinley, Luckbox magazine , December 2022 (p. 18 sidebar)

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