2dmblogazine.it - The Blogazine - Contemporary Lifestyle Magazine

Description: The Blogazine is a contemporary web magazine about fashion, art, design and lifestyle.

design (76400) fashion (15686) paris (7645) culture (6083) trends (1119) vetements (132) balenciaga (65) upcoming talents (3) demna gvasalia (2) martin margiela (2)

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It is no news that Vetements , the French brand that was founded two years ago, has since become one of France’s most talked about labels. The brand’s story starts with an aim of shifting focus from PR and brand building, that nowadays are a huge part of every fashion brand, back to the key element of fashion – the clothes. With an extended group of eight members behind the brand, the creative team was for a long time anonymous, probably because of the same reason for which they chose to name the brand Vete

However, since Gvasalia has since been appinted as the new artistic director of Balenciaga , this poses questions both about the integrity of the brand’s designers as well as about the future of Vetemants . Even though Gvasalia has reinsured us that his involvement in the brand is a lifetime commitment, his novel job hopefully also means that Gvasalia and his team will bring something new to the fashion table – and not only in terms of design aesthetics. Vetements’ work has been distinguished for oversize,

Gesamtkunstwerk is a German word, the utopian concept of a total work of art. The first time I encountered it was in Zurich, at the Kunstmuseum, where Harald Szeeman had organized an exhibition around this goal. There was a wide range of artworks from every year in the century, contrasting currents, different materials, mutually exclusive viewpoints, irreconcilable approaches, unexpected results, startling formalisms. A hodgepodge on the one hand, all-encompassing on the other. Exhibitions get forgotten, fi

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