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Over the past 22 years, I’ve discovered and developed dozens of free advertising strategies. At first, I was forced to find a way to promote my new business at no cost, due to my small advertising budget. However, as my business grew, I continued to use this method, because in many cases it was more effective than the advertising I paid for.
The following are some of the most effective free advertising strategies I’ve used over the last two decades – and taught them (in depth) to my clients.
1. Joint Ventures: A “joint venture” (also known as a “JV”) is one where you partner with another company for the benefit of both.