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The business strategy firm, Boston Consultancy Group (BCG), together with Blue Horizon recently shared its vision of the evolution of the alternative proteins market. Alternative proteins have transformed in the
Cultured meat, also referred to as lab-grown or clean meat, is made possible thanks to cellular agriculture. It is meat that is produced by in vitro cultivation of animal cells.
In a recent research study published in the Food Policy journal, researchers evaluated consumer preferences for various types of meat. They compared preferences for farm-raised, lab-grown and plant-based meat from