bigdifferencemarketing.com - Big Difference Marketing for Better Business Performance

Description: Improving your Marketing Performance; presenting inspirational thinking & training workshops; or working with you as Marketing Consultants & Pricing Consultants

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Welcome to Big Difference Marketing .  Showcasing customer marketing, CRM & pricing strategies that work – alongside presenting fresh thinking and stimulating ideas.

We are advocates for more effective customer marketing including customer relationship management (CRM), applying psychology to marketing & making marketing perform better generally.  We believe that planning should start with understanding you and your market, then designing a convincing strategy, engaging with the right staff & stakeholders – then using rigorous measurement & careful testing to prove business returns.  Blend this with a strong business rationale and healthy enthusiasm, and what emerges is

This approach can work just as well for your customer marketing, your CRM, your pricing strategy, marketing planning, marketing strategy and business strategy, projects and teams.  We know that getting quick results & early success can breed more success to deliver high performing marketing activity.  These ingredients can combine to make a powerful difference to businesses.

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