Connecting thousands of individual data points into a unified hi-def portrait of each customer allowing unparalleled linkage across email, social, display and direct mail channels.
All marketing is personal. So, the more marketers know about current customers and potential prospects, the better. With over 10,000 highly-predictive demographic and behavioral indicators and the most comprehensive multicultural data, our proprietary data assets give marketers the most complete understanding of the American consumer.
Our industry-leading Identity Graph unifies data from multiple sources, connecting devices to online behavior in a privacy compliant manner and into the intelligence you need to execute seamless multichannel engagements.