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Description:   A different kind of communications company. We dare greater.  

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1.5M ratings 277k ratings See, that’s what the app is perfect for. Sounds perfect Wahhhh, I don’t wanna Crafted Communications   A different kind of communications company. We dare greater.   Posts Likes Archive linkedin.com The Coolest (and Most Surprising) Innovations at CES The world’s biggest technology innovation show, CES 2018, just wrapped, and like most who attended, we’re fighting the CES Flu (a product of 150K+ Jan 12th, 2018 Open in app Facebook Tweet Reddit Mail Embed Permalink Why Sorry is So H

I can’t remember a time when every where we look we have seen so many brands in crisis – and so many who didn’t handle it right. Monday Morning quarterbacks everywhere weighed in on what United Airlines, Pepsi, Adidas, Juicero, Fox News and even the White House should have, or could have done to mitigate their respective crisis.

Most pundits proffer excellent advice on accepting responsibility, saying a heartfelt apology and seeking to quickly and effectively right the ship.  But what is not discussed during a product recall or corporate gaffe is that often there is a team of executives and outside voices offering excellent counsel. And at times those voices provide differing opinions – including legal (admit nothing) to PR (fall on your sword) to the senior team (we did nothing wrong, or if we admit fault it will impact sales). Bu