Description: Listen to Eric Schwartzman's Earned Media Podcast podcast on Apple Podcasts.
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Eric Schwartzman interviews earned media marketing and digital public relations leaders. Show blog: https://www.ericschwartzman.com/blog/
Ecommerce SEO Expert Aleyda Solis Shares Game-Changing Strategies
Ecommerce SEO consultant Aleyda Solis discusses what's up in ecommerce SEO since Google launched AI Overviews, in this episode of the Earned Media Podcast. As e-commerce SEOs work generative AI tools like ChatGPT, Bing, and Perplexity into their workflows, e-commerce SEO experts and online retailers are grappling with Google’s attempts to leverage generative for search results. Solis shares practical strategies to maximize opportunities and navigate the e-commerce SEO challenges posed by these transformatio