Description: strategically-focused communications and marketing director with a successful track record for maximizing internal and external relationships
marketing (39642) education (21069) advertising (14906) new york (13091) media (9903) communications (3128) public relations (3073) press (1539)
As Director of Communications for the Alzheimer's Association New York City Chapter, I was interviewed on Oct.21, 2017 to promote the upcoming Walk to End Alzheimer’s in Manhattan and to introduce celebrity chef and Alzheimer’s Association advocate, Madison Cowan.
As designated site manager and PR contact for Pope Francis’ classroom visit in September 2015, I coordinated with Homeland Security and the Vatican and organized multiple pre- and post-event press events and interviews with Anderson Cooper, Katie Couric, and other international, national and local NYC TV, cable, radio and internet news agencies.
Press events from June to September yielded $4,623,825 equivalent value in earned media coverage related to Pope Francis NYC school visit including online, broadcast and print outlets.