Description: Retail Marketing
When we talk about marketing, we are talking about an activity that many physical stores (especially small ones) neglect, partly due to a lack of budget and partly because they believe they can entrust it to acquaintances who “get along” or “manage for them the social channels”.
Marketing is not only essential for the success of any business, but especially in the retail sector, it is assuming ever greater importance.
Almost determining its success or failure. Marketing, simplifying (I don’t mind the insiders), is that discipline of the economy that deals with: