Flash clickTAG Tutorial - Learn how to build clickTAG enabled Flash banners with click tracking capability!
Description: A tutorial to help you learn how to build clickTAG enabled Flash banners with click tracking capability!
flash (3672) banner (1917) tutorial (1725) tracking (1602) click (453) clicktag (5)
A click tracking method created by Adobe (formerly Macromedia) for rich media banners designed with Flash. It has evolved into a pseudo industry standard over the past 10 years or so. Today it is supported by every major ad server, so it is a must that every serious Flash designer understands how it works.
Experienced Flash designers will find implementing the clickTAG method to be fairly simple. In short, you need to insert a transparent button into the top-most layer of your Flash banner. Then you assign the button an action with some special ActionScript code that is designed to accept a click-tracking redirect URL as a parameter. Your button then uses that redirect URL as its link rather than having a direct link embedded inside the code.
Which version of Flash should you choose? You should first check with your ad server vendor as they may only support specific versions. If at all possible, we recommend that you choose Flash 9 or 10. According to surveys conducted by Adobe, 99.3% of users worldwide have the Flash 9 plugin while 98.7% of users have the Flash 10 plugin ( See Reference -- June 2011 ).
Flash clickTAG Tutorial - Learn how to build clickTAG enabled Flash banners with click tracking capability!