españa (2423) deportes (1035) futbol (997) formula 1 (644) baloncesto (243) real madrid (135) messi (52) ronaldo (41) barça (25) meritsocialvalue (1)
MERIT ( Methodology for the evaluation and rating of intangible talent ) is part of a project that permits evaluating the economic value of intangible assets in professional sports and other entertainment industries. The basic guidelines of MERIT methodology for estimating social value consist of analysing two elements: the popularity and the media value.
The social value is a major asset on which increasing numbers of firms develop their business, both in sports as in other entertainment industries, such as cine, art or music. I ntangible talent is however difficult to measure. Building upon ESI methodology, MERIT has developed accurate indexes for appraising the economic value of talent, as captured by the interest of fans and the level of exposure in the mass media. The homogeneous nature of the ranking enables us to provide fully comparable records of th
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