Description: murtch is an on going series of esoteric, head-scratching concepts presented on accessible products and released in an edition of one gross.
murtch. NOUN Informal \\ m\u0259rCH \\ Merchandise, especially as marketed to a particular fan base and released on Fridays in an edition of 144.
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You’ve likely seen a design very similar to our Sooper Groop tees. In fact, we guess that most human beings on this planet have seen the first names of the Beatles, rendered by the genius designers at Experimental Jetset in Milton Glazer-esque style with stacked Helvetica and bulbous ampersands.