mxpiq.com - Marketing Procurement iQ

Description: Marketing Procurement iQ covers Creative Production, Marketing Operations, Marketing Procurement. In-House Agencies, Media Management & Category Management

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The long-standing subject of media transparency bubbled back to the surface at this year’s Cannes Lions Festival, with the release of the latest study into the opacity and complexity of the online advertising market.

Marketing Procurement iQ is hosting the 6th dedicated summit focusing on financial management within marketing procurement, June 29th in Zurich

By Bridget Arik

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