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01 a hack for measuring marketing performance Thought Leadership – Matt Rader, SVP Integrated Marketing & Analytics, shares an alternative approach to the costly and lengthy marketing mix analysis.
01 sharpen your brand proposition Thought Leadership – Brian Kittelson, EVP Managing Director U.S., outlines the unique approach Public Label takes to apply consumer motivations and cultural movements to brand propositions that drive sales.
01 new brand identity News – City of Sturgis Unveils New Brand Identity for Motorcycle Rally Created by Public Label