Description: Paul Frank | online europe eshop with free shipping
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In 1995 a small Huntington Beach garage was buzzing with activity. Friends were busy hand sewing wallets and handbags with scraps of Naugahyde. Characters with whimsical names like Julius and Skurvy were created to decorate these accessories, originally made as gifts. Little did this small collective know, the unprecedented excitement and interest in these adorable characters would soon thrust their little company to overnight success.
Born out of the need for a fun outlet celebrating creativity and individuality in Southern California, Paul Frank Industries (PFI) was formally incorporated in December of 1997. With its bright color palette and unique sensibilities, the company has attracted an almost cult-like following of all ages that love PFI’s witty take on every day objects. Take, for example, their use of Naugahyde. A vinyl that is more commonly associated with mid-century automobile seats, was hard to come by and completely unique
Just like their offbeat and unique product line, PFI achieved success with an unusual, almost anti-marketing approach to business. They were making their mark and Brandweek Magazine recognized the company in 2001 as "Marketers of the Next Generation", a remarkable feat for a small start-up with a handful of employees.