At the time, I am sure you did not know that most of those places were franchise locations. Since most of these locations had the same name (i.e. Pizza Hut), most people thought they were part of a larger chain, when in reality each location was part of the Pizza Hut franchise brand.
This is a fact that most of the customers did not think about as they were purchasing their pizza. They just know what products and services they expected to receive. When a consumer walks into a Pizza Hut franchise they expect great pizza, not a taco from their neighbor fast food location.
If you have always wanted to start a food establishment, but do not know which way to go, purchasing a franchise is an avenue to pursue. That is what the Yum! Brand brings to the table. The brand provides an independent operator the right to distribute their products while using their name.
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