Post Control Marketing - Insights for Digital First, Consumer Centric Marketing
Description: Insights for Digital First, Consumer Centric Marketing
ChatGPT was released to the public six months ago and quickly became the fastest application to reach 100 million users . OpenAI reached this milestone in just two months compared to TikTok’s 9 months and Instagram’s 2 ½ years.
The result of this enormous attention is that the world has quickly become aware of the advanced capabilities of generative AI. As of March 2023 , 87% of consumers had heard of AI and 61% somewhat understood what generative AI is and how it works.
ChatGPT generates text from text prompts through a chatbot, but that’s not all generative AI can do. The popularity of ChatGPT also brought attention to OpenAI’s image generation tool. DALL-E 2 generates images from text prompts through a chatbot.
Post Control Marketing - Insights for Digital First, Consumer Centric Marketing