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Service Design & Engineering is an exciting course at the FIR that deals with developing and designing services. A special advantage of the course is that it is not only theoretical, but very practice-oriented and carried out in collaboration with a well-regarded project partner. In the summer semester 2023, the partner will be KUKA . KUKA is one of the world's leading suppliers of intelligent robotics, plant and system technology and is driving digitalization in industry. You will have the opportunity to s
Designing new services is of increasing importance for companies both to develop successful business strategies and to develop and implement new and successful business models. The objective of this class is to introduce into a comprehensive set of methods and tools which guide through the design of new services. We will have a focus on management questions and will take a framework which organizes the different tasks to design a new service concept within the context of a new business model. There will be