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There are many ways to market your business in 2022, but some marketing techniques are more effective than others. For example, content marketing and video marketing both continue to be powerful tools businesses are using. Using social media marketing is also a great way to promote your products and services. Along with the usual, SMS marketing is making huge strides in becoming a popular marketing channel.
Text message marketing is a growing trend. With email inboxes becoming crowded with messages from companies, more consumers are opting in for text updates. This offers them instant value through transaction updates and allows them to cross-sell and offer discounts. Another growing trend in text marketing is SMS chatbots. These tools automate parts of the customer experience, save time, and provide quick answers to common customer questions.
With the rising popularity of short code campaigns, marketers should consider using this tool to promote their businesses. Short codes are widely used and have a higher open rate and lower opt-out rates than email. In addition, people are seven to eight times more likely to respond to a text message than to an email. This technology is a great investment in your marketing efforts. And if you’re ready to market your business to customers in the years ahead, SMS is the best way to go.
Soovle - Let the web help.