Chad Miller
Brand positioning, visual identity, custom typeface, and painstakingly re-drawn shield for the 100-year-old global entertainment company.
Role: Associate Creative Director Brand Strategy, Design — Agency: Pentagram Creative Director: Emily Oberman Co-ACD: Tim Cohan Design: Tim Cohan, Tom Grunwald, Greg Morrison Type Design: Jeremy Mickel Strategy: Tim Cohan, Austin McGhie, Alpa Pandya Animation: Jase Hueser
A new name, logo, brand positioning, and visual identity for the iconic LA-based major record label.
Chad Miller