Description: Life, the universe, and software development
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by Jonathan Baker-Bates on April 13, 2023
A recent conversation I had about UX research centred on whether such research is to help designers predict eventual outcomes of design interventions, or whether its role is to “de-risk” UX or business ideas. They were keen to frame research as a way of lowering risk to the business. This applied both to design validation […]
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